Custom PROJECT Exploration for
hIQ
The purpose of this branding questionnaire/creative brief is to state a set of mutually agreed-upon descriptions and parameters of the job you’ve hired tiny hammer to perform. Having and referring to a creative brief is an efficient tool toward avoiding unnecessary costs or delays—not to mention inadequate designs. Most important, creating and agreeing to these parameters together, at the beginning of a project, will help cement a strong solution-- one that satisfies your stated objectives.